Jason Falls – Social Media – Public Speaker – Educator – Speaking Video from Jason Falls on Vimeo.

Jason Falls of Social Media Explorer is one of the most in-demand public speakers in the social media, public relations and communications industries. This video shows why: His presentations are smart, funny, engaging and provide optimal value to audiences at conferences, corporate events, keynote addresses and business functions.
Jason will be presenting a  Two, Two hour Workshop on Social Media Strategy, Measurement and ROI

This in-depth, two-part session will equip you with a ready-to-apply, real world approach to social media planning, including how to develop clear measures for tracking success and reporting hard and soft costs against returns on the investment.  You’ll learn how approaching social media strategically makes achieving goals and measuring success easier;  how to identify and quantify both hard costs of social media marketing and properly evaluate soft ones to determine what you get for your investment. Each participant will leave with a clearer understanding of their own goals and objectives for social media marketing and will have identified ways to measure the success of their specific efforts in the process